You should take your branding very seriously if you want to boost your sales, and by this, I mean both your personal and business branding, as these two components have become … [Read more...]
Social Proof as a Method for Increasing Conversion Rates
Marketing and sales heavily rely on human psychology. Good marketers and salespeople also have to be good psychologists. Sometimes people need a little nudge when it comes to … [Read more...]
7 Powerful Strategies for Combating Customer Churn
Improving churn rates and boosting customer lifetime value are the factors most substantial for the growth of your business. It’s important to calculate and track your customer churn rate as … [Read more...]
You’re Leaving the Money on the Table by Not Leveraging These Demand Generation Strategies
Companies that publish more than 16 blog posts a month generate 4.5 times more leads than those that blog fewer than 4 times a month. The math is clear, but are we talking about lead … [Read more...]
The ABC of Email Marketing: A/B Test Your Campaigns and Boost Your Conversion Rates – NEW Feature Alert
I’m happy and excited to present you Autoklose’s new feature – A/B Test Your Campaigns! It will additionally improve your email marketing efforts as you won’t have to throw darts in the … [Read more...]
What is Brand Equity and How to Maximize It
Great products sell themselves. I couldn’t agree more with Kevin Systrom, co-founder of Instagram, but as a salesperson and a business owner, I have to say that although indispensable, … [Read more...]
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