Email marketing demands a lot of precision in order to be successful. However, most people tend to focus on their copy, CTA, and improving their emails’ subject lines. While all these elements are … [Read more...]
How to Write a Follow-Up Email After a Meeting
First impressions are important. How you present yourself during your initial communication with a potential client or employer determines how seriously they are likely to take you. When you … [Read more...]
Autoklose Salesforce Integration Is Here (Plus Another Super Useful Update)
Autoklose just got not one but two amazing updates that will make your entire prospecting, engaging, and lead qualification process tremendously easier. Plus, you’ll save a lot of time trying to … [Read more...]
The Common Startup Marketing Mistakes You Can (and Should) Avoid
We all know that hindsight is 20/20, but what if you could alter the future and remove the messy learning curve of startup marketing? Would you travel back in time to start your marketing career again … [Read more...]
How to A/B Test Your Email Campaign
In today's digital age, businesses must be customer-centric to succeed. The businesses that succeed are the ones that interact with their customers, understand their needs, and deliver solutions to … [Read more...]
Changing the Email Game Through Inbox Protection
Andy Mowat, founder and CEO of Gated is on a mission to make email better, one inbox at a time—and to change the world, while he’s at it.Through a marginal cost to cold email senders (for a good … [Read more...]
Autoklose vs MailChimp: Which One to Use for Your Email Outreach
OK, I know you may think that this blog has the purpose of persuading you to switch from MailChimp to Autoklose. However, that’s not the case. As a matter of fact, I like Mailchimp, … [Read more...]