How are your cold emailing efforts going? If the answer is "not good", there might be a reason for that. Do your emails look like this one that I recently received? If so, the good news is … [Read more...]
6 Mistakes You Need to Avoid In Your Introduction Emails
Writing and sending emails are part and parcel of anyone’s professional life. Marketers send emails to consumers to promote their products. Businesses that are looking to increase brand awareness and … [Read more...]
Nail Your Cold Email: 3 Things We Learned Analyzing 683,000 Emails
I’ve started experimenting with cold email prospecting and have always thought I was a creative writer. It turns out, creativity alone is not enough to have prospecting success. Whether … [Read more...]
6 Marketing Theories You Should Know and How to Apply Them to Email Marketing
Email marketing is crucial to the success of your business. It is still one of the most effective forms of marketing there is, and you’ll need to implement proven email marketing strategies if you … [Read more...]
How to Overcome 3 Most Common Cold Email Outreach Challenges
Cold outreach. Even the phrase itself is enough to send shivers down many salespeople’s spines and make their blood run cold (pun intended). Nevertheless, this old-fashioned tactic … [Read more...]
7 Creative Ways to Follow up Lapsed Customers
Every business has its lapsed customers. These are the clients who’ve dropped off the radar, for many reasons. A customer may have stopped buying your products or services because they were … [Read more...]
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